Your SEO and Marketing Kit for Online Success
AboutUs Site Report
Rank Better in Google
- Shows which SEO elements on your site need attention & how to fix them
- Tracks Google rankings for your site's keywords
- FREE, friendly support by email, phone & live chat
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The AboutUs Site Report was designed for you, the website owner.
If you're a hands-on, do-it-yourself type, you can use the
how-to instructions in the Site Report to fix any SEO issues
If you're not familiar with website code, just print or share your
Site Report with your website person, and they'll know what needs to
“The Site Report is simple to use and a good addition to the
tool kit of anyone who understands the importance of ranking
higher in search engines.”
— Kate Ford
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Hypertext Markup Language (HTML) is the code that makes pages on the Internet look and feel the way they do. Simple HTML defines things like bold or italic font and bulleted lists.
People use specific words – called keywords – when they're using a search
engine to find something they want. Search engines look for these keywords in
web pages so they can return the most relevant results for someone's
A permanent redirect, also called a 301 redirect,
permanently re-routes requests for one webpage to another webpage.
Content on a web page that is virtually identical to content on another web page, whether it's the same site or a different site.
People use specific words – called keywords – when they’re using a search engine to find something they want. Search engines look for these keywords in web pages so they can return the most relevant results for someone’s search.
Robots, also known as crawlers or spiders are
computer programs that go through websites, gathering information about
what's on every page. These are commonly used by search engines.
The practice of making sure a website or web page can be easily found when people use a search engine to research the topics of that site or page.
A website's domain name is its address on the Web. For example, Wikipedia.org, Facebook.com, or Internic.net.
A 404 error, or "page not found" message, tells people that the web page they've requested can't be found. A 404 error is displayed if someone clicks a link to a website that doesn't exist anymore, or if the link is not correctly coded and doesn't lead to an actual web page. People can also get a 404 error if they mistype a website's domain name in the navigation bar of their web browser.
An XML (extensible markup language) sitemap helps lists the URLs of a site's web pages along with some metadata that helps search engines crawl the site more efficiently. Metadata could include information such as how important a page is, or how often to recrawl it.
Spam, or web spam, is content that is regarded by search engines - and people - as useless. Spam can be content created solely to rank on specific keywords, or a page that's designed to do nothing but host ads.
A content management system, or CMS, is software that allows people to create a website and edit its content without needing to know HTML or any programming language.
A URL is an address that points to where a website or file can be found on
the Web. For example
http://google.com is the URL for Google's
Links to a web page are like votes, and links from high-authority pages count more. The power of a high-authority page to pass SEO goodness to another page is called "link juice."